Digital entertainment brand ‘Evoke International’ turns 13 – Other

Sri Lanka’s leading entertainment brand, Evoke International Limited, recently celebrated its 13th birthday. Evoke is primarily focused on providing Value Added Services (VAS) to telecommunications providers.

It also offers a wide range of innovative, data-driven and customer-centric products including mobile and web applications, WAP products, IVR and voice services, SMSC, content aggregation, content production and digital media.

EvoPlay by Evoke is a newly launched web and app platform that allows anyone to access and watch Sri Lankan movies, teledrams, talk shows, music videos and other content without having to pay. subscription fees.

Evoke also owns the mobile distribution rights to some of the most popular films and teledramas in the library of legendary archivist Tissa Nagodawithana, which spans from the 1950s to the present day.

Evoke is the entertainment partner of national connectivity provider Sri Lanka Telecom (SLT) Mobitel Ltd.

Evoke works closely with the four local mobile operators as a partner in content and value-added services.

Since 2013, Evoke has been the local partner of India’s largest entertainment content repository, Hungama. As a local partner, Evoke has made it easy for thousands of Sri Lankans to access Hungama’s elaborate portfolio which includes more than 5,000 films in English, Hindi, Tamil and Telugu.

Commenting on the journey over the years, CEO / Founding Director, Lahiru Wickramasinghe, said, “Over the past 13 years, Evoke has positioned itself as the go-to brand in Sri Lanka for entertainment content. We are honored to have worked with some of the country’s most respected brands during our brief tenure and look forward to many more win-win collaborations in the years to come.

Wickramasinghe further thanked the Evoke team for their hard work in raising the brand to its current position: more than ideal circumstances due to the global pandemic. At Evoke, we foster a culture of hosting, innovation and collaboration – that’s the secret to our success.

Regarding the future of Evoke, the founder noted that the organization is exploring the feasibility of expanding overseas, particularly in the Middle East and Maldives.

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