Rajan Navani and Sachin Tendulkar
Master Blaster Sachin Tendulkar recently made a $ 2 million equity investment in JetSynthesys, a new era digital entertainment and technology company with a global foray into games, digital entertainment and social community platforms based on the interests.
The investment strengthens Tendulkar’s relationship with JetSynthesys. The duo already have an existing joint venture for a digital destination for all things cricket, 100MB, and the immersive cricket games Sachin Saga Cricket Champions and Sachin Saga VR.
With this $ 2 million investment, Tendulkar joins the movement of existing JetSynthesys shareholders – Adar Poonawalla, Kris Gopalakrishnan and the family offices of the promoters of Thermax, Triveni Group, Yohan Poonawalla Group and DSP Group. Tendulkar’s iconic game, Sachin Saga Cricket Champions has been a player favorite and has doubled its daily user base over the past 12 months. Another platform full of sports fever has been 100MB, a complete cricket destination with live cricket scores, social sports interactions and commerce, as well as engagement via cricket games and the occasional quiz.
Tendulkar said: “My association with JetSynthesys goes back almost five years now. We started our adventure with Sachin Saga Cricket Champions and enhanced it with a unique virtual reality cricket experience. It is one of the most popular games in its category with over 20 million downloads. Our next product was 100MB, a one-of-a-kind digital destination for all things cricket. When this association started, the aim was to provide an authentic playing experience to cricket fans around the world; now I’m informed that the team is looking to diversify this area to include more cross-category digital products and platforms.
Rajan Navani, Vice President and General Manager of JetSynthesys, said: “We welcomed Sachin to the JetSynthesys family in 2016 and our association has only grown stronger since then. We created Sachin Saga Cricket Champions and Sachin Saga VR to give fans the opportunity to step into the shoes of the country’s most iconic cricket superstar. With 100MB, we gave Sachin fans the opportunity to have a platform where they could interact with him directly. With this investment, we are delighted to see Sachin become an even more crucial member of the JetSynthesys family. We are proud to have on board a Bharat Ratna, a man of strong values and an iconic Indian and global brand, as we build a global new age digital multimedia sports and entertainment platform. Sachin’s long-standing support is a testament to his faith in our vision and together we hope to enrich more lives across the country and in so doing make JetSynthesys an even stronger name in the Indian digital ecosystem.
Over the years, JetSynthesys has become popular in the games category, especially known for developing mobile games with high fidelity and network play. He is known for his global publishing partnerships with WWE, Square Enix and Hollywood Film Passengers and Floyd Mayweather. After acquiring Nautilus Mobile and Real Cricket, JetSynthesys is now also a skill-based cricket games franchise with 120M + downloads and 1.2 crore + of monthly active users. In addition to developing cutting-edge and popular games in-house, JetSynthesys is the co-founder of India’s most successful esports company, Nodwin Gaming.
The brand is also known for its deep technology stacks in new technologies such as AI, Blockchain, AR / VR / MR, and Quantum Computing. In the social community arena, at 100MB, JetSynthesys also hosts ThinkRight.me, a meditation and mindfulness app; AnyDay Money, a payday advance fintech platform formed in association with Adar Poonawalla; JobDost, a platform providing access to gray and blue collar jobs in several cities in India; and SonicJobs, one of the UK’s recruitment portals for manual jobs.