HONG KONG SAR, 15 Dec. (Korea Bizwire) – The grand opening of the Digital Entertainment Leadership Forum (DELF) took place today at Cyberport, with Zhang Zhihua, director general of the youth department of the Central People’s Government Liaison Office in the Hong Kong Special Administrative Region (HKSAR), Dr. David Chung, JP, HKSAR Undersecretary for Innovation and Technology, Dr. George Lam, President of Cyberport, and Peter Yan, CEO of Cyberport as guests of honour. Held in a hybrid format of online and in-person participation, the three-day forum brings together over 70 foreign and local speakers to discuss under the theme “Infinity Games – Breaking the Limits of Digital Entertainment“. Attendees will be able to immerse themselves in digital entertainment and esports experiences with ‘sea’, ‘land’ and ‘air’ elements, including 10 esports tournaments and matches, over 40 live chat rooms and on demand as well as game experiences and workshops.
In his welcoming address, Dr. George Lam said, “Digital Entertainment had a robust year in both popularity and profitability. The thriving technology-driven industry is leading the global entertainment and media markets towards continued growth, with no signs of slowing down. Cyberport is committed to promoting and facilitating the development of digital entertainment and esports by organizing various events and programs to enable the industry to expand its network, generate business opportunities and nurture new talent. By leveraging Cyberport’s state-of-the-art facilities and value-added services, we look forward to seeing local industry players unleash their creativity, showcase their ingenuity on our platforms, and deliver more quality services and products. and diversified to exploit. local and foreign markets.
Dr. Lam also pointed out that there are currently around 150 companies in the digital entertainment and esports cluster within the Cyberport ecosystem, and the two esports-related support programs have been met with great support. enthusiasm, with the Esports Internship Program providing 79 internships for 39 employers, and with the much-requested Esports Industry Facilitation Scheme having approved over 140 grants with a 17% increase over the past year, reflecting the momentum of the industry despite the COVID-19 pandemic.
The DELF has invited speakers from the United States, United Kingdom, Singapore, mainland China and Hong Kong. During the first day of the event, Adam Simon, UM’s U.S. Chief Innovation Officer and IPG Media Lab’s Senior Vice President of Strategy, shared his insights on how to succeed in the future. entertainment amid rapid industry changes and an abundance of information. in front of the public every day. Dr. Max Howard, former animation producer and studio head of Walt Disney, Warner Bros. Feature Animation and Dreamworks, discussed the impact on theaters and the traditional mode of distribution brought about by the emerging appetite for streaming services seen during the global pandemic. Michelle Zhao, Global Gaming Director for Meta’s GCR, urged the gaming industry to follow the streaming trend and combine creativity with streaming elements to attract more users and improve brand value. Cesar Caceres, APAC Technical Lead of Disguise, explored the future of filmmaking with virtual set technologies. Becky Yeung, regional head of brand partnerships at Warner Music Asia, noted that the music and games industries are already working more closely than ever, with the possibility of deeper integration in the future. Other speakers discussed topics such as winning digital strategies for mainland China and scaling digital entertainment globally in Hong Kong.
In the afternoon, the “Tech Track” and “Venturer Track” breakout sessions brought together international and local professionals speaking on hot topics such as brand marketing and art creation in the metaverse. , extended reality, artificial intelligence, 5G and 6G technologies, as well as analysis of other growth trends in technology and innovation.
Tomorrow’s “Talent Track” breakout session will feature topics on cultivating talent, including the role of women in gaming, gamification of STEM education, and the development of educational esports programs. The flagship event APRU Esports MetaGame Conference 2021 will be held in the morning, where local and international leaders will discuss the digital skills of the future and the role of universities in preparing the next generation of innovators and changemakers, as well as how esports can provide career pathways through international collaboration.
A series of spectacular tournaments will be presented in the following two days, while the workshops and the experience zone will be open until this Sunday.
For more details on the event and the full list of speakers, please visit the DELF2021 website: http://delf.cyberport.hk/
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Cyberport is an innovative digital community with around 800 start-ups and technology companies on site. It is managed by Hong Kong Cyberport Management Company Limited, which is 100% owned by the Hong Kong SAR government. With a vision to be the hub of digital technology, creating a new economic engine for Hong Kong, Cyberport is committed to nurturing a vibrant technology ecosystem by cultivating talent, promoting youth entrepreneurship, supporting start-ups on their growth journey, fostering industry development by fostering strategic collaboration with local and international partners, and integrating new and traditional economies by accelerating digital transformation in the public and private sectors.
For more information, please visit www.cyberport.hk
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Source: Cyberport via Media OutReach