Bengaluru: Indian social app Chingari, billed as the “desi” alternative to China’s short entertainment video sharing platform TikTok, claimed on Monday it had recorded five lakhs of downloads in just 72 hours amid boycott Chinese product calls.
Chingari, an audio and video sharing platform was developed by Biswatma Nayak from Cuttack district of Odisha and Siddharth Gautam in 2019. Both developers are currently based in Bengaluru and launched the app on time partiel.
The developers of the app based in Bengaluru said in a statement that “the Made in India app continues to gain popularity as users in the country choose to boycott Chinese social apps.”
Clamor for the boycott of Chinese products and the removal of mobile applications has increased in the country following the murder of 20 Indian soldiers, including a colonel, in a violent clash with Chinese troops on June 15 in the valley of Galwan, in eastern Ladakh.
“The popular short video sharing app has gathered nearly 5,000,000 users in just 72 hours and more and more subscribers are regularly joining the Chingari family,” Biswatma Nayak and Siddharth Gautam said in the statement.
They claimed that Chingari’s application tended to take first place in the Google Play Store, and its popularity had already surpassed that of the Mitron app, a TikTok clone platform.
On June 10, the developers said the app had amassed more than a lakh of users and the number of subscribers was steadily increasing.
In the latest statement, Nayak said: The response from our customers has been overwhelming. Since the rumor has spread that Indians now have a local and more entertaining alternative to TikTok, we have seen more than expected traffic on our app. “
The free audio and video based social platform was developed in 2019 by the two and now they are aiming to reach the milestone of one million downloads in a short period of time.
As Chingari sets new benchmarks, many investors are interested in our app. We are having crucial discussions to rally good investors to grow our free social platform, added Nayak.
Chingari, available in multiple languages, allows a user to upload and download videos, chat with friends, interact with new people, share content, and browse feeds.
A Chingari user has the option to get creative with WhatsApp status, videos, sound clips, GIF stickers and photos.
Chingari also pays its users based on how viral the content creators’ video is. For every video a user uploads to the app, the content creator gets points per view and those points can be redeemed for cash.
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TikTok “Challenger”! Odisha Youth’s Chingari app is spreading like wildfire